Turning

Tables

Everything I needed to

know about business

I learned as a server

International Bestseller!
Ever wonder what makes a great server so unforgettable? It’s more than just a friendly smile—it’s adaptability, hustle, and the ability to read a room in an instant. Turning Tables reveals how the skills sharpened in food service—teamwork, resilience, and top-tier customer service—are the same ones that drive success in any career. Whether you’re in hospitality, climbing the corporate ladder, or hiring a winning team, this book connects the dots between restaurant life and professional excellence. Packed with real stories and actionable insights, Turning Tables serves up the secret ingredients to thriving in business—
no reservations required.
Book cover of 'Turning Tables' with a white plate at the center, featuring the subtitle 'Everything I Needed to Know About Business Learned as a Server' and author Bruce C. Bryan's name at the bottom.

WHAT OTHERS ARE SAYINGđź§Ź

"

Full of insights and great stories.

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Robert Kulp

Black Dog Salvage

Insights from Bruce C. Bryan

B2Seeds written by Bruce, hosted on the 5Points Creative website through the years.

Leadership Lessons from the Service Industry | Turning Tables Talk with Martin’s Downtown Leadership Team

Leadership Lessons from the Service Industry | Turning Tables Talk with Martin’s Downtown Leadership Team

Leadership Lessons from the Service Industry | Turning Tables Talk with Martin’s Downtown Leadership Team

I had the pleasure of speaking with Jason Martin and his leadership team about my book, Turning Tables at The Spot on Kirk.

I had the pleasure of speaking with Jason Martin and his leadership team about my book, Turning Tables at The Spot on Kirk. It was a great session, and I walked away with some thoughtful feedback and new insights of my own.

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The team really connected with the “No Kitchen Errors” concept and how it applies to the work they do together every day. That’s always meaningful to hear. I continue to learn from Jason, and I truly admire the way he and his team approach both their restaurants and their catering work with intention and high standards.

March 12, 2026
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5 min read

Bruce Bryan: Everything I Know About Business I Learned As A Resteraunt Server

Bruce Bryan: Everything I Know About Business I Learned As A Resteraunt Server

Bruce Bryan: Everything I Know About Business I Learned As A Resteraunt Server

Virginia author, and former television executive, Bruce Bryan, reveals how skills learned in food service work are the same abilities that drive success in any career. He joins us for Books & Brews at Pale Fire Brewing in Harrisonburg at 7pm on Tuesday, March 10, to talk about those skills outlined in his book Turning Tables. He’ll join valley novelist Rebecca Kaufman whose new novel The Reservation takes place in a restaurant. WMRA’s Chris Boros asked Bruce if skills learned in food service can be translated to other jobs?
March 6, 2026
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5 min read

An Observation4Those of Us Interacting with Others

An Observation4Those of Us Interacting with Others

An Observation4Those of Us Interacting with Others

Recently, I was at a function and noticed something I’ve experienced before. We were with a group of people, and I realized no one had asked me a single question the entire night. People were focused on what was happening around them and they were paying attention to the food they were eating, the points they wanted to make, and what was on their mind. A few hours and not a single question.

Recently, I was at a function and noticed something I’ve experienced before. We were with a group of people, and I realized no one had asked me a single question the entire night. People were focused on what was happening around them and they were paying attention to the food they were eating, the points they wanted to make, and what was on their mind.

A few hours and not a single question.

Last month I was fortunate enough to launch my new radio show. It’s called Naturally Curious and it airs on Sunday nights at 7 pm on Radio IQ — the NPR affiliate for much of Virginia. (It’s also available wherever you listen to podcasts under the same program title.) The purpose of the program is to dig deep with leaders, actual influencers, and people to ask them the questions we think will spur more interesting conversations.

This project started almost a year and a half ago, but what drove it, as the title suggests, is my desire to better understand people and what drives them. It’s compelling radio if I do say so myself, but more than that, it’s a timely reminder for us in commerce and human services.

How2Take Some Simple Steps for Improvement

Use a question to learn more and to build a connection.

Early in my B2Seed history, I wrote about the power of asking good questions. Now, almost 17 years later, it’s an important time to reinforce that undervalued tool. Ask good questions, get helpful answers, and use that information to ask more and better questions. That’s the format of Naturally Curious, and it’s the formula for better sales processes, employee relationships, team leadership, and medical care.

You may have the answers and know what you want to do but pause for at least a moment and ask a question. When you get stuck in a relationship with a client, a patient, or an employee, you know what to do. Ask a question. Don’t be that person so intent on passing along their wisdom and impressing others that they are sharing content and not gathering valuable information. It’s the gathering information part that drives the best solutions and really helps you get to the heart of what someone needs. Spend time sharpening that skill and make it your mission to really understand where your clients, prospects, employees, supervisors, and patients are coming from.

The “smartest person in the room” is often the one asking the most questions.

To listen to Naturally Curious on Radio IQ, tune in here at 7 pm on Sundays. The program is also available wherever you listen to podcasts. To listen in on the Apple Music Podcast platform visit here.

February 27, 2026
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5 min read

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